2024 Malbec

PrimaZona

Mendoza, Argentina

Staff pick

Sun-soaked Mendoza in every sip—PrimaZona 2024 bursts with fruit and violets

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About This Wine


PrimaZona

Malbec

PrimaZona’s 2024 red is a bold, fruit-forward expression of Mendoza. Grown in sun-drenched, high-altitude vineyards in Argentina’s wine capital, it bursts with black cherry, blackberry, and crushed violet florals. Thanks to warm days and cool nights, grapes ripen slowly, building intense flavor while retaining fresh, vibrant character in every sip. Made for casual moments—laid-back dinners, weekend get-togethers, or just because—its smooth texture and balance make it easy to enjoy, while a hint of spice and cocoa adds intrigue. PrimaZona captures the spirit of exploration of place and ready for wherever the night takes you. Scroll through the image carousel above to learn more about this wine.
PrimaZona 2024 Malbec Front Label

Wine Region


Mendoza

Mendoza is the heart of Argentinian wine production. It was here where a previously little-known French grape variety called Malbec became a global superstar. With its extreme altitudes and Andean climate, Mendoza nurtures its vineyards in dramatic sun-drenched plateaus set against snow-capped peaks. At these elevations, the intense UV light ripens grapes in a unique way, working with the cold mountain air to create gloriously supple and expressive wines with bold yet brightly aromatic fruit. Mendoza's high-quality varietals from Bonarda, Syrah and Cabernet Sauvignon grapes are also notable, as are its fine Torrontés, Sauvignon Blanc and Pinot Noir from sub-regions such as Maipú, Luján de Cuyo and the Uco Valley.

Flavor Profile


Pairs well with… Flank Steak, Blackberry Lamb Chops, Blue Cheese & Figs

Body 3 Acidity 3Sweetness 2Fruit Intensity 5Tannin 3

Tasting Notes


  • A figure representing the Violet tasting note. Violet
  • A figure representing the Black Cherry tasting note. Black Cherry
  • A figure representing the Blackberry tasting note. Blackberry

This 2024 Malbec opens with crushed violet, ripe blackberry, black plum, and dark cherry compote aromatics. Juicy and plush on the palate, it delivers jammy black-fruit tones, fresh acidity, and soft tannins. Balanced with a smooth finish persistent with cocoa dust.