Personalized wines, delivered.

Have the perfect wines tailored to your tastes on hand for relaxing, sharing, and pairing. Get 50% off your first box!
Start personalizingSkip personalization
Satisfaction Guarantee: If you don't love a bottle, we'll credit you for a different one.
Graphic, an open Firstleaf box, six bottles of wine, and a fruit and cheese platter sitting on a kitchen counter.
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How it works

  • Tell us your tastes
    Answer a few questions so we can learn your tastes. We'll ship personalized wines to your door.
  • Receive your custom wines
    We'll hand-select award- winning wines based on your answers. No fees or monthly commitment.
  • Rate and refine your taste profile
    We update future deliveries based on your ratings. Ship on your schedule.
Get Started
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Top Awarded

More local and global award-winning wines than any other club.

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Unbeatable value

Members enjoy an average of 30% off all club orders!

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Most flexible

Easy to change, reschedule or cancel.

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Explore with confidence

Our wines are 100% satisfaction guaranteed. If you don't like a wine we select for you, then we'll replace the bottle in your next order.

Get Started

What to love in every box

  • Exclusive wines picked just for you
  • Pairing & tasting notes for every bottle
  • Free Wine Concierge consultations
  • Access to different membership tiers
  • Easy to update number of bottles
  • Flexible auto shipping between 2-12 weeks
  • Recyclable and anti-break box

Get your first 6 wines for only $44.95

*After your first 6 wines, club will cost $99/per club shipment. No extra fees, no commitment.

Get Started
  • Wine bottle with two glasses of white wine on a table with plates of food.

    Pulls no punches - bright, flavorful, with healthy bouts of citrus and sweet fruit.

    Andrew C.
  • Bottle of Rainy Day Rosé wine with a glass on a wooden surface.

    The color is lovely, smelled and tasted of watermelon, ripe raspberry, and strawberry.

    Kaleah T.
  • Bottle of Literaria '42 wine held by a person on a beach with a mountain in the background

    Light, sweet, fruity, - served oceanside paired with dark chocolate s'mores.

    Jeanne M.
  • Bowl of salad with falafel and red onions on a table with a bottle of wine and glass.

    Was an unexpected delight. Tart tannins balanced the fennel in the meatballs.

    Amanda M.
  • Bowl of tortilla chips, bowl of salad, bottle of white wine, and glass of white wine on a wooden table.

    Salsa & chips and Watchful Maker Sauvignon Blanc on a mild Kansas Saturday.

    Shawna A.
  • Incarnadine Pinot Noir wine bottle with a glass of red wine on a patio table with a scenic background.

    Nice Pinot Noir, was fruity but not too sweet with decent dryness but still very smooth!

    Mike G.
  • Bottle and glass of white wine with 'Rancho Campos' label on a background of wine corks.

    Wow! It's a burst of flavor with notes of guava, nectarine, grapefruit and minerals.

    Lira D.
  • Bottle and glass of Miguel Aime Pouget Malbec wine on a kitchen counter.

    One of my new favorites hands down! If you haven't tried a bottle of this, order it now!

    Claudia M.
  • Bottle of La Belle France Bordeaux wine held by a hand with pink nail polish.

    So good. Not too sweet, a little tart & yummilicious. Just got three bottles.

    Fay P.
  • Bottle of Scissor Kick Cellars Shiraz wine with a glass labeled 'Thankful' on a surface.

    It's smooth, flavorful and very lovely. I'm “Thankful” I took your reviews to heart. Cheers.

    Susan L.
  • Wine bottle and glass of white wine on a kitchen counter

    Just because :) so yummy.. trailstone never disappoints.

    Mel S.

Frequently asked questions (FAQs)

How does Firstleaf personalize wines to my taste?

Firstleaf starts with a short quiz to learn your wine preferences, then recommends award-winning wines selected for your tastes. As you try and rate wines, your recommendations continue to improve.
Is Firstleaf a good wine club for beginners?

Yes! You don't need to know anything about wine to enjoy Firstleaf. Our personalized recommendations help you discover wines you'll enjoy, and every shipment includes easy-to-read tasting and food pairing notes.
How much does Firstleaf cost for new members?

Firstleaf offers multiple wine membership plans for different tastes and budgets, with special introductory pricing for new members. Members enjoy exclusive pricing on award-winning wines, averaging 30% off retail prices.
Can I choose my wines and customize my Firstleaf subscription?

Yes! You can swap recommended wines before checkout, change your delivery frequency from every 2–12 weeks, and switch between membership plans to fit your tastes and budget.
Is Firstleaf an affordable way to discover new wines?

Yes! Firstleaf makes it easy to explore award-winning wines from around the world without paying full retail prices. Personalized recommendations help you discover new favorites within your preferences, while exclusive member pricing makes trying new wines more affordable. Plus, every bottle is backed by our 100% Satisfaction Guarantee, so if you don't love a wine, we'll give you a credit toward your next order.

Sign up for Firstleaf email notifications to stay in the loop on exclusive offers.

Cheers, to one step closer to your first sip!