Pernod Ricard

While the group exited the mass-market still wine sector, it retains ownership of its crown jewels in the Champagne region:

• Maison Perrier-Jouët: Renowned for its floral elegance and the iconic 'Belle Époque' cuvée.
• Maison G.H. Mumm: Famous for its avant-garde spirit and the Pinot Noir-driven 'Cordon Rouge.'

In 2026, the group also maintains a strategic presence in high-end Provence Rosé through Château Sainte Marguerite, treating these estates as ultra-premium luxury assets.

To streamline operations, Pernod Ricard completed two major divestments by early 2026:

• International Wines: Sold brands like Jacob’s Creek, Brancott Estate, and Campo Viejo to Vinarchy in April 2025.
• Mumm Napa: Following a definitive agreement in late 2025, the U.S. sparkling wine business (including Mumm Napa and DVX) was sold to Trinchero Family Wine & Spirits in spring 2026.

These moves allow the group to reinvest capital into its 'Must-Win' spirits brands like Absolut, Jameson, and Martell.

• Does Pernod Ricard still own Jacob’s Creek?

  No. Jacob’s Creek was part of the international wine portfolio sold to Vinarchy in 2025.

• Who owns Mumm Napa now?

  As of 2026, Mumm Napa is owned and operated by Trinchero Family Wine & Spirits.

• Is G.H. Mumm Champagne part of the sale?

  No. Pernod Ricard has retained its French Champagne houses, including G.H. Mumm and Perrier-Jouët.