Franzia

Franzia, a brand of The Wine Group, is a leading American wine label best known for its boxed wines. Originating over a century ago in California’s Central Valley, it has grown into a widely distributed, high-volume brand.

Wine selection

Wine you'll love, delivered

Get 6 wines tailored to your taste for just $90 $44.95 plus free shipping!

Claim offer
Illustration of a box of Franzia Chillable Red, red grapes, and a glass of red wine.

What is Franzia?


Franzia is a line of table wines offered in large-format bag-in-box packages. Intended for immediate consumption, it emphasizes convenience over luxury or long-term cellaring.

  • At a glance — 3L and 5L boxes; about 20 and 34 five-ounce glasses, respectively; stays fresh about 4–6 weeks when refrigerated after opening.

The lineup covers familiar styles—reds, whites, rosés, and sweeter options—served casually and without elaborate preparation.

FAQs


  • How is Franzia packaged and how long does it stay fresh?
    Franzia wines are packaged in 3- and 5-liter bag-in-box cartons with an easy-pour tap. Once opened and kept refrigerated, they typically stay fresh for about 4–6 weeks.
  • Is Franzia wine made from California grapes?
    Not exclusively. Many Franzia wines carry the "American" appellation, which allows the winery to blend grapes from California and other regions to ensure consistent flavor and value.
  • What kinds of wines does Franzia offer?
    A broad lineup of reds (e.g., Cabernet Sauvignon, Merlot), whites (e.g., Chardonnay, Pinot Grigio), rosé, and sweeter styles (e.g., Moscato, Sunset Blush). Fan-favorite boxed releases include Sunset Blush and Chillable Red in the 5-liter format.
  • How many glasses are in a box of Franzia?
    About 20 five-ounce glasses from a 3L box, and about 34 five-ounce glasses from a 5L box (roughly 4 vs. 6–7 standard bottles).
  • Who owns Franzia?
    Franzia is produced by The Wine Group, a California-based wine company; it is no longer operated by the original Franzia family.
  • Who founded Franzia and when?
    Teresa Carrara Franzia founded the vineyard in 1906.
  • Where is Franzia headquartered and produced?
    The Wine Group’s corporate headquarters are in Livermore, California, and Franzia’s primary production base is in Ripon, California.
  • How big is Franzia in the market?
    Franzia is among the world’s largest wine brands by volume and is a leading boxed wine brand.
Wine selection

Enjoy wine handpicked for you

Join today to get 6 wines for just $90 $44.95 plus free shipping

Get started

Sources

  • Franzia — https://www.franzia.com/about-us/
  • The Wine Group — https://www.thewinegroup.com/brands/franzia
  • VinePair — https://vinepair.com/articles/how-long-boxed-wine-stay-good/
  • Vice — https://www.vice.com/en/article/the-history-of-franzia/
  • Shanken News Daily — https://www.shankennewsdaily.com/
Wine selection

Savor wines from across the globe

Get free shipping and 50% off your first box of personalized wines!

Personalize my wines