Hospitality Marketing

Mendoza

Mendoza is the heart of Argentinian wine production. It was here where a previously little-known French grape variety called Malbec became a global superstar. With its extreme altitudes and Andean climate, Mendoza nurtures its vineyards in dramatic sun-drenched plateaus set against snow-capped peaks. At these elevations, the intense UV light ripens grapes in a unique way, working with the cold mountain air to create gloriously supple and expressive wines with bold yet brightly aromatic fruit. Mendoza's high-quality varietals from Bonarda, Syrah and Cabernet Sauvignon grapes are also notable, as are its fine Torrontés, Sauvignon Blanc and Pinot Noir from sub-regions such as Maipú, Luján de Cuyo and the Uco Valley.